Apple needs to build a public museum to celebrate its past and present. It also needs to create a dedicated public space at the new campus. A space where visitors can spend a couple of hours learning more about the company they respect, and about the past products and leadership which brought Apple to the here and now. A wonderful place for visitors to relax and learn about Apple’s exciting past, while standing in the exciting present, and future of the company.
If you’ve ever visited The Mother Ship in Cupertino (on anything other than official business, that is) you may have left disappointed. Short of taking some photos of the sign out front and visiting the outmoded Company Store there really isn’t much for a visitor to see or do at 1 Infinite Loop.
Apple’s planned new corporate campus (photo gallery) is the perfect opportunity for it to celebrate the dent that it created in the universe.